Just watching on Channel 4 News that Labour has launched Labourlist - their foray into web world - clearly invigorated by the success of the US political parties to use the web for fundraising and building a growing influential base.

It will be interesting to see how they embrace the blogosphere and the inherent accountability that it brings - will this bring about the demise of the culture of spin - everything on the web is clearly there to be held up against and held accountable.

I think this is just the start of political parties trying to take the high ground on the web … i am sure the web itself will be a great decider of what is genuine, true and lasting.

*********    Update   ***********

just googled labour list ..some smart conservative supporter is bidding on google adwords and redirecting traffic to the youtube link for webcameronuk with the title …Labours Debt Crisis…let the online battle for mindshare in the build up to the next election commence…

********        Second update      ************

Channel 4 have just announced they couldnt get the site showing the news as the site has gone down…i wonder if DOS attacks and worse might be a feature of political battles to come..

********   Third update      *************

Managed to get through to the website, although they could do with some useful tools to let them know that they have some 404 errors on their site..:

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